Three Pronged Googles Jaggar Update was the scariest of all Google Updates so far, its the longest period update and affected almost all websites specially those on competitive keyword or phrase. Majority of SEOs and Website Owners dislike this update, since they had to change their strategies.
I personally like google not only because of its volume and popularity but for its continual efforts to improve and maintain search engine quality of results. In search, google always comes with new and innovative ideas. Here is a latest updates that google does recently, its another step toward better results.
Here is a list of elements in Jaggar Update: 1. Reciprocal Link Exchange (RLE) Abuse
2. CSS SPAM
3. Blog SPAM
4. Redirect Domains or Pages
5. Pirate Sites or Matter
6. Inbound Links (IBL) Repetition
7. Outbound Link (OBL) Irrelevancy
8. Top Domain PR Weight
9. Keyword Stuffing in Alt Tags
10. Hidden Text
Reciprocal Link Exchange (RLE) Abuse: is cross linking between two or more websites for building link popularity, it doesnt matter the websites are relevant or not, they are cross linked just to improve their PG. NO more cross linking now, jaggar update has really treated RLE website badly. Bulk link renting, link farming, FFA linking and irrelevant linking are also the type of RLE abuse.
Solution: Stop RLE link building strategy. Build one way linking through partnership programs, directories relevant category listings and relevant industry portal registrations.
CSS SPAM: is that CSS, which is created for misleading search bots and visitors, playing with CSS and deceiving search engine bots is NO more worth at least with google bot, webmaster use CSS to invisible text with website visitors, invisible text or near to invisible text by any mean is SPAM.
Solution: Use CSS for better formatting not to deceive search engine bots.
Blog SPAM: is that blog which is not updated and created specially to promote website.
Solution: Make blogs and maintain them regularly, try to use your blogs as guideline or help to your business rather just promotions.
Redirect Domains or Pages: are those domains or pages which are used to forward visitors somewhere else it could be in same domain or different domain.
Solution: Dont redirect your domain or pages unless you have restructured or updated your website. Use 301 a permanent director, if you have restructured or updated your website.
Pirate Sites or Matter: are copied sites or matter from somewhere without permission, it could be from same domain as well then it will be mirror copy thats also SPAM.
Solution: If you cant manage to keep fresh content then there are free content distribution websites available which provide fresh content free of cost, use content from there.
Inbound Links (IBL) Repetition: IB links are links pointing the same domain pages. If one page is linked with too many times by different positions and with different or multiple keyword or phrase, its considered to be SPAM practice.
Solution: One or two multiple links (one could be text based and another could be image based link) are OK to same page, dont go beyond the limit.
Outbound Links (OBL) Irrelevancy: is linking with irrelevant websites or categories, its wastage of time and money to be linked with irrelevant websites.
Solution: Find relevant category related to your website and ask for placements both paid and free directories and portals available with plenty of categories.
Top Domain PR Weight: is the index or default page exists in root directory, when you type, this page comes to show its content, google has started considering this pages PR only, rest of the pages got very less consideration to google now.
Solution: Register your top domain in directories, portals to get maximum incoming links to your top domain and keep fresh content at top domain as well.
Keyword Stuffing in Alt Tags: is considered SPAM, this is a technique in which keyword or phrases are put in atl tags without considering that they are relevant or not.
Solution: Put relevant keyword or phrase in alt tags if keyword or phrase doesnt suite then dont try to put it forcefully.
Hidden Text: is invisible text that is kept to feed search engine rather to show website visitors. In this technique text color is kept same as back ground color, as a result text cannot be seen by human visitors.
Solution: Dont use this technique, if you have applied it, remove it as soon as possible. Instead of keeping your text hidden, make everything visible to visitor and try to use keyword or phrase in caption, heading, sub-heading, bold or linked.
About The AuthorAsif Iqbal is a Researcher, SEO, Trainer, Speaker and Author, specializes in google optimization and promotion, and has trained dozens of quality SEOs. He can be reached at , seo outsourcing
To start with, what are keywords exactly And why on earth is keyword research so damn important
Heres a short backgrounder for you, my slightly confused and misinformed friend: whenever you log on the internet, whether it be for something really important (i.e homework research) or something bordering on the ordinary (i.e youre just surfing the net coz youre having one of those boring gaps in your life once again), more or less, youve probably have typed something in the search engine box just to help make your research be simpler, easier (since you dont have to memorize all of those long website addresses) with just a few taps on your keyboard. What youve actually typed there is what is commonly known as a keyword/phrase that helps aid you with your search. Through good keyword research, youll be surely able to find the website containing the correct data that you need/want.
It is extremely important for those who want to create (and eventually launch) a website to have good keyword research. For internet users to be able to reach your website, you should use proper keywords and phrases so that itll be a lot easier for internet surfers to stumble upon your website while using the search engine on the internet. Your website should be brimming with appropriate keywords and phrases, to help promote its content. There really is so much you can do on the internet, you can sell stuff to other people from all over the globe, you can express and share your thoughts to blogging, you can advertise your business, the possibilities are actually endless. This is why a lot of people are trying to make the most out of this incredible opportunity by setting up websites with big hopes that random strangers will actually find them.
If only things were that easy, unfortunately though, even with this high-tech world of ours, good old fashion hard work and patience is what still helps rake in the big bucks. Simply put, you need to still invest on your website in order for it to serve its purpose, it order for it to actually take flight, you have to learn a thing or two about keyword research.
Keywords and phrases dont just come in a handy for niche websites, on-line advertisements and what-have-yous, theyre actually a significant part to its success. Keyword research will actually help your website stand out and get noticed more by internet users, since itll avoid the usual spamming and link farms and link exchanges that internet users usually hate. Itll actually help you figure out what your potential visitors want by the keywords that they type, thus, helping you improve on your keyword research.
Also, keyword research will help you keep afloat from your competitors, because through it, youll know what the public wants, what people are actually looking for, thus giving you ample time to come up with services and goods that these people want (i.e. potential customers). May it be websites focusing on the peoples major concerns, such as health, current events, etc.
If you want to try out those stay at home businesses, you can actually use keyword research to your advantage since, itll prove to be highly useful with those pay-per-click services since itll certainly bring in the traffic your ads/ websites.
Keyword research truly is a remarkable thing to arm yourself with in these tech-savvy times, you may opt to buy the available software and help educate yourself further on with this unique method or if youre too lazy or just not the technical type of person, you can leave your keyword research to an expert, wholl happily do the nitty-gritty for you, but for a price of course.
Surely, you wont lose anything by simply trying out keyword research, there are no doubtful schemes, just a practical and cost-efficient way of improving your on-line business.
Dirk Wagner is the CEO of a powerful resource for needed marketing tools and creator of the #1 IMO Marketing Toolbar. He also is the publisher of a free home business online course at .