Aside from the nuts and bolts of where to register your domain name and purchasing a good economical hosting service, there are a few things to know about buying a good domain name, that only experience can teach. Here are a few tips to get you started on the right foot:
1. Buy only .com and dont trouble yourself with the others.Although the domain name players have gone to some trouble to publicize and market to us about the availability of other extensions such as .org, .net, .us and others...there is still no real reason to buy anything but .com.
If you currently have a domain name that is not a .com, I strongly suggest you obtain it. Or, if thats not possible, consider finding a new domain name.
The rationale is simple: if the point of having a website is to get people to visit it, the best rule of thumb is to make it easy to remember. If your customers have to think in order to get to your website, and maybe even have to type in a wrong domain first before they finally reach you...you want to change that so they dont.
2. Buy your own personal name.What better way to make it easy for your customers to find you As you become better known online, and as you build your customer database, it will become increasingly important for your customers to be able to find you based on your personal name.
Buying your personal name allows you to build credibility for your brand identity and makes it easy to Google you. Ever tried typing in just your first and last names at Google Try it and see what happens. If you arent showing up in the results, you will want to work on this. And buying your own personal name as a domain name is a simple and very effective way to get going.
3. Buy the most common spelling mistakes for your domain. Even if you follow the advice in (2) above, it may be inevitable that some of your visitors will misspell your domain. Its human error.
So although these may not be obvious to you at first, its worthwhile putting your antennae up in order to figure it out. The first hint If you misspell your own domain name, chances are others will. Be sure to grab the most common ones.
Example: www.Google.com, www.Gogle.com and www.Gooogle.com all go to the same page. Why Google gets that lots of people type in too few or too many Os and has set it up so everyone gets to the right place.
4. Double check your domain names for odd or unintentional meanings.This one is a bit mixed, because if your domain name turns out to be something quite funny, it might be just that much more memorable and bring you free traffic. But you may not want to be remembered in that way, and the traffic that results could be a detriment to you. (The wrong target market just clogs up your system, uses bandwidth, and creates customer service inquiries you dont want.)
So do a double check to see if your domain says something you didnt expect.
What do I mean
is actually a clipping service, but could be interpreted to be something rather more racy.
is actually a site where you can find a given actors agent or manager, but can be interpreted to be something else.
Last but not least, as with everything online, ebusiness owners have the luxury of easily and quickly asking our customers most anything, including What do you think is the best domain name for this project
So when in doubt, ask your customers what they think. Give them a choice of a few domains youve narrowed it down to, and offer a prize of some sort to encourage participation. It works, and youll end up avoiding potholes along the way.
Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J.Leonards General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. For more helpful tips, visit
In the past year, Google Adsense has become the It way to make money on the Internet.
But even if you already use Google Adsense on your site, you are probably leaving money on the table. Let me explain why
Most people create a site, slap some content and then wait for people to click on their ads.
But once people click on an ad, they are gone.probably forever!
One method that smart Internet marketers use to maximize their Google Adsense is to harness the power of their email list. By getting people to subscribe to their list, website owners can continue to make money from their readers.
By utilizing the power of their email list, website owners can dramatically increase their Adsense income.
Here is how you can do the same. In the following article, there is a step-by-step list of how you can harness the power of your list to create a steady stream of Adsense revenue.
The first step is to create a topic that is in high demand. A good topic would be something that people have an interest in, or information that can help your readers personally or financially.
Your next action would be to create content for your site. The idea is to write or use information that would provide value to the reader. All your articles should help improve their life in some manner. You can create content for your site in a large numbers of ways. This can include:
Your own web articles
Guides, product evaluations, and How Tos
Blogs and RSS Feeds
Public domain works
Private label rights
Hiring a freelancer to write your content
Obviously creating content for your site is an ongoing process, so once youve created at least 10 pages of quality information for your readers, you should create your web pages and optimize them for Google Adsense.
As you are designing your pages for Adsense, you should keep one thing in mind- Your primary goal is to get people to click on your Adsense ads.
So dont give your readers too many options. As a result, it is important to keep your web page simple. To do this, you should include do the following:
Place the article on the web page
Ad all three Adsense blocks in prominent places
Make sure that the ad blocks look like standard text, with the no borders and blue links
If you have to have other links on this page, include them at the bottom where there is a less chance of being clicked on
After designing your web pages, you need to create an autoresponder sequence for your email list. The primary focus for each email is to get people to click on your Google Adsense pages. So it is important to create and intriguing title. Then in the email, write a little bit about the importance of the article and tell your subscribers how they can learn more by clicking over to the site.
Once youve created your sequence of bringing readers to your Adsense pages, you should start promoting your lists. You can do this by articles, PPC, ebooks, viral marketing and SEO. The more people usually means more money, so you have to continuously work at marketing your website.
Once you have finished creating your Adsense and email system, you should go back and continue to add more content and market your site. By having a large selection of information and more readers, youll discover that your Google Adsense income will grow exponentially.
Scott J. Patterson is a self proclaimed Dunce, yet in a recent month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his free ebook- .