If you havent heard of the term viral marketing then it can be a hard concept to grasp. No you wont get sick :)
Viral marketing is term used when your marketing efforts snowball into a larger and larger flow of traffic to your website. There are many ways to create a viral marketing snowball using referrals, multilevel downlines, word of mouth, mult-tiered commissions to name just a few.
My favorite viral marketing techniques concentrate on rebranding e-books.What is rebranding an e-book Well lets say for instance that you are given an e-book that had various links, programs, and marketing tools in it. And lets say that you bought a tool that you particularly liked in the ebook.
The person who gave you the book would get a commission. Why do you ask The individual who gave you the e-book probably paid a small fee to rebrand the e-book with his own affiliate links.
Now you decide to rebrand the e-book because you see the same potential. As you start to rebrand the e-book you will begin to signup for the same affiliate programs and tools listed in the book. You are then placed in the 2nd tier affiliate program of the person who referred you the book. Now when you start making commissions he will also get a commission percentage.
Now you can see the powerful viral marketing concept. For each person that rebrands the e-book a larger snowball of traffic and sales increases.
Some good ways to giveaway such e-books are to tell visitors that they will get instant access to such and such e-book when they subscribe to your newsletter. So not only are you practicing viral marketing but you are also expanding your email list.
My success in Viral Marketing have been overwhelming and it is a good reason why I have been able to work at home. The two e-books that I give away for people to rebrand is Graham Hamers Traffic Jam Formula & Mike Paetzolds Opt-In Master Course. The Traffic Jam Formula has been responsible for 58 platinum memberships at MPAM which is 14.95 each that I recieve a month as commission.
So go out there and find a rebrandable e-book and rebrand it with your affiliate links. Give it away in traffic exchanges, free e-book directories, search engines, pay per click and anywhere that you can think of and you will be one step closer to achieving viral marketing.
Read the full article with active links at my blog!
Author: Corey Morehouse
Many Websites, offering advertising solutions, will promise the world, wittingly hiding their true agenda. Internet advertising veterans are familiar with which methods work and which are offered for ulterior motives. However, this comes from experience and, in many cases, moderate expense. Advertising on the internet is still evolving. New ideas are born, and old ones die, almost daily. Because of this, novel advertisers should familiarize themselves with forms of advertising offered before pursuing the solution.
Pixel Advertising
This is a new craze, often referred to as, Million Dollar Page Advertising. To summarize, this is a Web-page displaying a large grid. Businesses can purchase pixels, or squares, of the grid. Generally, each pixel cost one dollar. Within the pixels purchased, the business can feature an image that is linked to their Website.
The pixel advertising concept was conceived by 22-year-old, Alex Tew. He developed the original, Million Dollar Homepage. Alexs creation generated Media frenzy, because the idea was simple and original. This frenzy gave lots of weight to his pixel ad solution, so much weight that Alexs page actually did generate one million dollars. This was achieved by selling a million, one dollar pixels. The mind set for advertisers was, buy a lot of pixels and your ad would standout from others.
Attempting to Mirror his success, many developers have created their own, Million Dollar Homepage. The problem is the frenzy is not coming. These mirrors are not original with, Slap you in the face, simplicity. People are not visiting the vast number of, Million Dollar Homepages, to see this new insane concept. Therefore, people are not seeing the ads.
For the most part, pixel advertising will not generate sales. The primary motive, behind advertising on such a venue has evolved to increasing Search Engine recognition for a Website. Once again, this may be from the excellent recognition Alexs page received. The motive of the business offering the solution is to get rich, period. The vast array of pages offering such a solution will not help search engines understand the premise of a Website. They lack organization and focus.
Viral Advertising
Often considered the most powerful form of advertising and often misunderstood. Some business professionals shy away from Viral Advertising ideas, simply because the term, Viral. Despite the common fear of the word, there is nothing wrong with Viral Advertising. To summarize, it simply means Advertising that will continue to spread through the Internet on its own or with little interaction.
Viral Advertising starts with a simple product, feature, service, or idea. It is then offered to the internet community for free. Typically, the advertisement offers something to those who display it. A common example would be Googles Site Search. They are offering a powerful utility, to Website Developers, which allows visitors to search the displaying Website. In addition, the visitors can also search the Internet, from the Publishing Website. This could easily introduce or familiarize new users with Google. That is a very powerful Viral Advertising Campaign.
It should be understood, there is no pure format to Viral Advertising. Its a very broad spectrum that comes in many forms. It requires imagination and vision from the business launching the campaign. Its simply releasing something that is desired by many and watching it spread. It can be a free program, Website Content, or a utility which improves upon a Website. Moreover, it could be something you, the reader, believes many people would want. If one should find themselves wondering, why something is being given away for free, they are probably witnessing a Viral Advertising Campaign.
A commonly scrupulous Viral Advertising campaign is a modification to Pyramid Sales Schemes. Many developers have probably stumbled upon Internet Sites promising exponential display of any advertisement. The craze has died out a bit, but it still lurks.
Whats really cooking here We start with the Website offering exponential display of any Internet Sites Advertisement. Lets call it the Mother Site. In the beginning, Mother is seeking two Websites, to display her advertisement (Typically to the effect of, Generate 5,000 Visitors in 90 days Guaranteed). After Mother finds two Children, she starts seeking four Grand Children, to display two ads. On all four of the next Internet sites will be Mothers ad. The two children will be divided. Basically, Mother now has six ads and her children have two. Mother is advertising nobody. Once mother has four Grandchildren, see seeks eight great children to display three ads. On all eight, they advertise Great Grandmother. Then the tree gets divided again. The Grandparents get their ad displayed on four of the sites. The parents have their ads shown on two of the sites. This ad campaign continues to grow, as the original site finds more off-spring.
Here is a simple numeric illustration that may help visualize what is happening:
1 The trap.
2 - 2: Advertise 1. (Display One Ad)
4-4 4-4: Split 2s, advertise 1. (Two Ads)
8-8 8-8 8-8 8-8 Split 4s, advertise 1 and 2. (Three Ads)
16-16 16-16 16-16 etc Split 8s, Advertise 1, 2, and 4. (Four Ads)
As you can see, this is a form of Viral Advertising. However, someone is going to get stung. When Mother starts asking people to show, Five Advertisements, it becomes difficult to continue the operation.
By comparing these two examples there is one distinct variation. Google is simply administering a Viral Advertising Campaign. In the other, people are being tricked into someones Viral Advertising campaign, by leading them to believe, they are embarking upon Viral Advertising. However, they maybe embarking upon the end of the viral campaign for each of the previous advertisers (They could be the end of the line).
A Viral Advertising Campaign is not something we should become a participant of, but something we should create and administrate. From this developers perspective, Viral Advertising is as simple as providing a means for visitors to add a Website to their Browser Favorites.
Banner Advertising Displaying Images
This one of the oldest forms of Internet Advertising we could embark upon. At one point, banners become such a nuisance, software was developed that blocked banner-ads from being shown on Internet Browsers. Today, its fairly common to find this software is included with every variant to a Web Browser offered (Block Images from this Domain). If displaying a banner, it may not be wise to pay for every page view. There is a good chance many visitors to the Website will not see the banner at all.
Michael Medeiros is an Internet Entrepeneur with a background in Business and Advertising. He works part-time as a New Jersey Real Estate Agent and develops Internet Advertising solutions. He offers the following advertising resources:Mjmls Classifieds:
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