Utilising the most under-used tool in any SEO experts armory - honesty.
We all know there are thousands of sites out there claiming to get you to the top of the search engines, the problem isnt that they cant fulfil this seemingly extraordinary promise, its that the objective of the excercise may not be as extraordinary as we are led to believe.
These promises can be tested, and can work. For example anyone claiming to get you to the top of google is probably able to do it - providing they implement a number of public-domain, straightforward practices theres no reason they cant get you to the top.
The honesty factor comes in here though. I can get you to the top on google isnt actually a bold claim. For example if you sell cars, I know I personally can get you to the top - so long as you dont mind the fact that you are top for some pretty obscure keywords that no-one searches for - such as eskimos buy cars and shopping trolleys
Now, the true SEO expert is the one who can be honest and get you to the top using keywords people actually search for.
You might think thats a fairly logical step, I mean why would you want to have your shop in a street where nobody goes But I bet youd be surprised if you knew the amount of web site owners whove been sold just this trick.
Theres good news too though - theres no reason that you cant get right to the top of google and all of the major search engines using an honest SEO expert. There are lots of us out there, and the truly good ones get a huge kick out of getting our clients sites to the top - if we didnt wed be in the wrong business.
The first question you should ask yourself is what your objective of getting to the top is - once you have that benchmark you can judge the efforts of your SEO expert from there, and if you pick an honest one who knows what theyre doing, you should achieve your top listing in no time.
Copyright 2005 Harry Hardisty
Harry Hardisty is a renowned UK SEO expert with over 10 years in the Internet Marketing field.
Hes performed incredibly successful SEO services for global corporations, uk government departments, private enterprises, small businesses and private individuals.
UK seo
He has won numerous awards in the Internet field and is regarded as a guru for all things web related. You can contact Harry Hardisty on or harry.hardisty@gmail.com
a uk seo company
This article is designed for webmasters and site owners who have freshly deployed their web sites on the Internet.
If your goal is to improve your pagerank (PR) with Google (especially if your PR is still 0), reading farther below will help achieve your goal.
Submitting to search engines is one of the strategies you will use to improve your sites PR. BTW, PageRank is a measure used by Google to rate the importance of a web page.
Search engine (SE) submission as a trade has been booming as never before. Some offer their services for free, others charge you precious dollars.
SE services have one thing in common though. Reading the list of search engines to submit to - which ordinarily counts to hundreds, even thousands - is enough to make you dizzy.
The truth of the matter is, there are only a handful of search engines that you should be concerned with.
In terms of improving your pagerank with Google - and generating traffic to your web site on the side - the search engines listed below should be a must have in your submission list.
You will not regret using the list below. I used the same list for my own web site, the InternetMarketingLearningCenter.com, and after three months my pagerank improved from 0 to 4.
Individual results may vary, of course, as there are yet other factors involved in improving your PR. Submitting to search engines is one key strategy.
By worrying less about which search engines to submit to, you can channel your efforts to other PR enhancing strategies, like for example writing articles, etc.
Heres the list:
AOL. You dont have to submit to AOL since AOL uses Google for its organic search. If you have submitted to Google, your site appears in the search results of AOL.DMOZ. It will take an eternity to be listed with DMOZ (Open Directory Project). Try submitting just once, then forget about it. If you are insistent on listing with DMOZ,
One final comment. The best time to submit your site to search engines would be the third week of the week. At least this is the working norm during this last quarter of 2005.
Thats it.
Submit to the above listed sites - and forget about submitting to the other 100+. Save your your time for the other useful Internet marketing chores.
Rick Tanzo is the creator of , a PR4 homepage which offers free Internet marketing and home business resources, such as free software, free articles, free classified ads guide, and more.