The first step to starting a profitable online business of your own is developing a topic for your website.
You want to select from a list of topics that interest you since you are going to have to write original content for your website.
Too many green webmasters make the mistake of choosing a website topic that they think will make them a lot of money instead of one that interests them.
They spend their time thinking about how to monetize their site before they actually have any visitors.
What is the end result
A website that feels like a commercial. You have to remember that people are not using the internet to find your sales pitch they are using it to find information.
What does this tell you
If you want to be a successful web business owner then your website should provide your users with valuable information resources related to your target keywords.
Ask yourself, am I more likely to buy a product from a trusted information source whose website I find useful and visit frequently or a website loaded up with banners and links to every way man has invented to make money
Build your users trust by providing valuable original content on your website. If you choose a topic that interests you and that you are passionate about, the content will be much easier to develop.
When developing your site concept choose 4-5 broad topics at first until you identify which one has the most profit potential through keyword analysis techniques.
The top benefit of writing your own website content is that the search engines love it! If you want to get free targeted traffic to your website (of course you do, right) having original, information filled website content makes the search engines very happy.
As you continue to add valuable original content to your website you will start to notice other websites linking back to you. This will bring both free targeted traffic and higher link popularity with the search engines depending on the quality of the sites that are linking to your site.
Search engines see backlinks to a site as an indicator of how popular a site is. If you have a large number of websites linking back to your content you must be important, right There is a lot to learn on this subject that goes beyond the scope of this article.
Visitors to your website will already be pre-sold since the backlinks you will receive should be from related websites, or from internet searches performed on keywords related to your website content.
Incorporate links to the products and services you are promoting within your website content and you have a powerful sales tool.
This strategy will not explode your income overnight but will provide you a steady stream of pre-sold, targeted visitors from the search engines within 3-6 months.
About the Author
Michael Lawrenceis the webmaster for providing free website traffic and free website advertising.
He also publishes a blog which can be found at
Free For All Links Pages have been given a bad name in recent history . The green internet marketer who posts to an FFA page and receives thousands of emails and very few sales for his efforts may find them too much of a hassle to deal with.
I can certainly empathize since I have been there. Luckily when I began my marketing career online I was already very familiar with email systems and was able to handle the deluge of email that came back my way.
When the dust had settled on my first few experiences posting to FFAs I realized a few things.
Blasting my ads to 10 Million or 20 billion sites as the Blaster programs I was using claimed to be doing wasnt generating a heck of a lot of sales.
Since everyone uses auto submitters to blast their ad to millions of sites I realized that nobody was ever going to look at my advertisement and I was never going to make a sale.
To make matters worse these FFA sites often roll your link off their pages in a matter of hours giving you no Search Engine value from the links.
I dont want to get off topic into SEO but I do want to point out some search engines view FFA sites as bad neighborhoods . Its your call whether you want to post your link there or not. I like to get the ads from FFA owners to see what programs are out there and whats new. FFA blasts are a great way to keep abreast of whats going on .
So what is the value of an FFA page to you other than to get a ton of email ads
The best value you can get from an FFA page is not posting a link on it but owning it. Owning an FFA page allows you to send a one time advertisement to everyone that posts there . There are several services out there of quality that can provide you literally thousands of these types of leads a day. If you pay more money in most cases you are getting better quality or more exclusivity with the leads.
They will collect them, double opt them in (i.e. confirm their identity and email address deliverability), and in most cases email your message to them automatically at a time interval you select (i.e. 0-7 days delay).
All you have to do is set up your ads, and log in periodically to check your Ad tracking stats (you are ad tracking right), change up your ad and subject lines and thats about it.
You will have to try several of these services (whose price and quality vary GREATLY, I repeat GREATLY) to find the quality ones.
My suggestion is to inspect the leads yourself when you are a new member with one of these services. You can often tell using common sense whether the email addresses appear to be of quality or not.
A lot of repeat emails, or repeat email sequences where they have the same name and just change a number on the end indicate they accept multiple posting from single individuals. While this can create an impressive lead count number to advertise to potential customers, obviously sending 50 messages to one person is not as effective as if you sent 50 to 50 (duh).
Reject vendors who do not generate results... its too easy to give these websites a chance since their services are all relatively inexpensive, but a little adds up in both your time and your money. You can be out $500 on your credit card pretty quickly when shopping for services online. Everybody has a great sales page devoted to telling you how lucky you are to have found their website.
Stick with a few good sources and try out a few new ones each month (until you reach a budget you are comfortable with). You will miss on a few sites in the beginning. BUDGET FOR THIS. You will feel better mentally and you will be more aggressive marketing.
You have to get the word out in the biggest way you can afford while making sure you are using services which provide value for your money. In the end the service should make you more money than it costs. At $20 dollars a month one referral to any program you are in will pay for the service for the month so you can see that if you find those quality FFA vendors its not hard to justify their expenditure.
Remember these FFA leads were once you posting to these pages. They dont know what you know yet. Its easy to get referrals for FFA programs from people posting to these pages.
You will have to write snappy headlines get them to open your email when there are quite a few others in their inbox, but if they do open yours and you enlighten them about the values of owning an FFA page you have an excellent opportunity to earn a referral. Dont brow beat them. Point them to this article if you want, provide them with education not a commercial.
FFA Resources I recommend:
- one of my favorite programs as the multiple mentions in my blog will attest to. 6000 strictly double opted in leads a month. Brian the Owner of Trafficwave is really committed to his membership and it shows. Great automated marketing.
- Great leads and a premium lead option that gives you 2000 leads that only get emailed your ad..... PER DAY.
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About the Author
Michael Lawrence is the webmaster of - Get Free Website Promotion and Free Traffic.
He also publishes a blog which can be found at