Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is improved legal protection.
Since all e-mails you send using a paid autoresponder service are hosted on their servers, you are insulated from false accusations of sending spam (unsolicited commercial e-mail).
Even if you send your paid autoresponder service your list of current newsletter subscribers, they will require confirmation from each subscriber.
A subscriber to my newsletter confirmed their subscription (with date, time, and IP address recorded) through mypaid autoresponder service. Then, with the first issuesent her, she filed a spam complaint with AOL (AmericaOnline, Inc.). My autoresponder service terminated her subscription and notified me of what happened.
Now, had I still been using my free mailing list software(and the free autoresponders) that came with my web hosting, I might never had known what happened. I wouldhave assumed that my subscriber was getting my newsletterand was happy about it. I would never have imagined thatI was being accused of sending spam and at risk of beingblacklisted!
As well, compliance with the CAN-SPAM Act of 2003 (Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003, United States Public Law 108-187) is ensured by the paid autoresponder services. They make sure that legally required information is sent on each e-mail sent.
So, by paying a modest monthly fee, your autoresponder service can not only help increase your profits but itcan help protect you legally as well.
RESOURCE BOX:
J. Stephen Pope, President of Pope Consulting Inc., has been helping clients to earn maximum business profits for over twenty-five years.
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Sending autoresponder messages is one of the most powerful email marketing strategy. The most important benefit of this technique, is that you can automate 95% of the process. Here are some autoresponder message sample ideas to help you write money-making email messages.
#1. Personalize Your Message
Personalized autoresponder messages are much more effective and have a higher conversion rate than other messages. Thats because your reader feels youre talking directly to him, so he pays much more attention.
The most important places to mention their name is your subject line and first paragraph. You can also start the most important sentences of your message with their name to win their attention.
To send personalized autoresponder messages, you need to use an autoresponder service that offers this feature. A good autoresponder service lets you keep at least 10 personalized data fields for each of your customers.
I recommend you read the following article to discover some other important features the autoresponder you choose must have:
#2. Emphasize Benefits, Not Features
People are looking for benefits, not features. A feature is what your product provides, while a benefit explains how it helps people and makes their life easier.
If you explain how your product saves time, money, or energy, youre giving a benefit... and thats what makes your message sell!
#3. Write a Killer Subject Line
People first read the subject of your message and only if its interesting and makes them curious, they will open your message and read it. So its very important that you write an effective subject line, or people wont open your message at all.
Wish you success!
Ladan Lashkari
About The Author: Ladan Lashkari is a respected Internet marketing expert, and the owner of http://www.FreeNewsletterIdeas.com/ where youll find , creative newsletter ideas, honest reviews, and helpful resources to start your own highly profitable .