This authors open-source marketing plan, as announced on June 29, 2005, is mainly for small and medium-sized businesses. By keeping it simple, this author hoped it can be useful to businesses with a limited budget, can get more bang for the buck.
The objective is to gain 3000+ inbound links within one year by sending:
A. 48 free-reprint articles in one year.
B. 4 free e-books in one year.
C. 4 free software similar to corporate gifts or freebies
D. 6 press releases in one year.
Getting many inbound links is vital as a hits generator - sources for new visitors. Sometimes, internet users on reading the articles, e-books or using the freebies may visit the originating site directly.
The site www.seecrets.biz started in early May 2005 with one article. In the following two months, ten articles were submitted and two press releases were issued. All these are available at this authors site with the dates concerned.
After two months, over 300 inbound links were obtained. It is difficult to be accurate because Google does not list back-links from sites with PageRank of less than three. During the first few weeks, counting was easy when the number was less than 100.
The results from the Google, Yahoo and MSN search engines on July 9, 2005 at 0800GMT are as follows (the figures within the brackets represent the total competing pages):
Seecrets got 1(7570), 1(1040) and 1(3681).
Stan seecrets got 4(338), 1(215) and 1(737).
Joe Nogood got 4(694000), 8(1330) and 1(2447).
Rebrand software got NR(84000), 15(88800) and 11(31124).
Open source marketing plan got NR(26.7million), 10(5.2million) and 12(1million).
Open source marketing plan got 3&4, 6&7 and 2 through the Press Release sites.
(Please note that NR means not ranked in the top 20.).
The first three keywords (seecrets, stan seecrets and joe nogood) are important to this authors sites brand.
The keywords (joe nogood, rebrand software and open source marketing plan) were only introduced in late June 2005. The last two are relevant to the sites activities.
These are the preliminary results. Readers can always inspect this authors website and decide that no unfair or illegal methods were used. Knowledgeable readers should be able to see the meta-tags with ease.
This authors take
Whether these results are good or not, it is up to the readers to decide. It can be a useful guide for website owners to improve upon and hopefully report back to the Internet community.
This is the first step of a long journey. There will be more mountains to climb, battles to fight, obstacles to overcome and so forth. This author is satisfied that the chosen brand has taken root. Whether this root can grow to support a giant redwood tree or just a bush that will wither away in the next few years, is yet to be seen.
This author wishes to thank the fine people behind rushprnews.com, isnare.com, ezinearticles.com, bloggeroff.com and many others for making this tumultuous journey for this techie-turned-Internet writer, a smoother one.
The Joe Nogood Gift Store Story Joe runs for Political Office (Episode 2)
[Authors note: Joe Nogood and JoeNoGood.com are fictional. It is an experiment to portray current events and issues (where angels fear to tread) in a lighthearted perhaps entertaining manner. Below is a conversation between Joe and his longtime buddy, Stan.]
Joe: Lets go and visit DMV.
Stan: DMV Youve just renewed your driving license last week.
Joe: Not the Department of Motor Vehicles, you dummy. The Drunkards of Mountain View theyre so fixated on brandy, burgundy, booze stuff (referring to their search algorithms names). They are drunk with their own success.
Stan: What name will they use for their next algorithm
Joe: BS.
Stan: But, BS is an organic matter. What has that got to do with booze
Joe: Ah, the Danes use plenty of that stuff to make methane gas. By using genetically modified bacteria, you can use this BS stuff to make ethane gas, the precursor of ethanol pure 200-proof alcohol.
Stan: Why visit these drunkards then
Joe: All their rankings stuff are BS. Somehow, they managed to convince the whole world and make a lot of money in the process. They may provide a few pointers on how to be President.
Stan: President
Joe: By using DMV in our pages, DMV is related to roads and being a middle-of-the-road candidate, well occupy all top 100 rankings for all our web pages. Joe I. Nogood is running for President with the slogan I NoGood.
Stan (thinking to himself): Joe has a way of making the irrelevant, relevant. Just maybe, Joe will make a great President. Maybe.
[To be continued]
Stan Seecrets Postulate:
Where we originate is the same our mothers womb.
Where we are heading is the same six-feet under.
In between, we communicate.
(Inspired by George Santayana, Spanish-born American philosopher - There is no cure for birth or death save to enjoy the interval).
The author, Stan Seecrets, is a veteran software developer with 25+ years experience at which specializes in digital asset protection and total website management. You can send your views or criticism by e-mail to Stan at seecrets.biz.
Copyright 2005, Stan Seecrets. All rights reserved
There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages , Autoresponder follow up systems , and Ad tracking URLs .
The lead capture page can be hosted anywhere but it needs to have at least one thing on it to be effective... a way to capture a persons email address.
Why waste your traffic exchange credits sending users to your sales page where they only have 15 seconds to decide whether they are interested in your product or service It is too easy just to let your website rotate to the next causing you to lose a potential prospect.
If you set up an incentive-laden lead capture web page (by incentive I mean a contest or freebie for providing their email address) that has a short tag line about your product or service combined with a 2 line form consisting of name and email address you have a simple yet incredibly powerful marketing tool.
In fact what would stop you from advertising 5 or 10 different lead capture pages on several traffic exchanges for each product or service you are promoting
Ok, so you have a persons email address and name. What now
Let me explain the purspose of an Autoresponder before I do that. An Autoresponder is a script that sends out timed follow up messages to anyone in your Autoresponder email list. If you connect the form on your lead capture page to your Autoresponder you have a virtually unlimited opportunity to advertise to your now opt in subscriber.
Your only real job becomes promoting your lead capture pages. The Autoresponder system once set up requires little or no maintenance on your part.
Now when a person sees your incentive laden lead capture page on a Free Traffic Exchange they can quickly scan your opportunity and provide a minimum of information (nobody likes filling in forms, especially when they only have 15 seconds to decide on your offer).
Freebies work well, free downloads, contests, giveaways. People like free stuff and this gives you a nice way to build up credibility with your customer.
To take this a step further you can track your campaigns by replacing the URL for your product with an Ad tracking URL .
This will tell you every time someone clicks on a link within your email message or lead capture page allowing you to weed out ineffective ad copy.
Make sure you set up a different ad tracking URL for each lead capture page or email message and you can truly see how well each of your campaigns are performing in real time.
So get busy creating your lead capture pages, connect them to your Autoresponder follow up system, and start promoting and tracking your campaigns. You should see improvements in your sales and recruiting efforts immediately.
Michael Lawrence is the webmaster for providing Free Web Traffic and Free Website Promotion.
He also publishes a Blog which can be found at containing articles on website promotion and internet marketing.