You must be able to measure everything you do, more so where articles marketing is concerned. It is the only way to succeed in your online business and in any online marketing program. That is why I have made the effort and gradually, I have slowly learned how to enjoy testing everything I do online, especially every marketing activity I get involved in.
The joy for me is in doing something and looking forward to analyzing the results. Test after test that I have done using Article marketing has proved one obvious thing. That is, the more articles your churn out, the more leads youll generate and the more money youll make. That is assuming that all the articles are well written and with good headlines. Good headlines are very important because that is how somebody makes the decision to click on a link and read an article online. Reading online is all about clicking on a link rather than turning the pages as it is offline. What that means is that it is a lot easier for a poor headline article to get read in a newspaper (because readers will tend to scan through all the pages) than it is for the same article to get read online. Online, busy readers will only click on a few interesting links to get what they specifically want. They will only click on a headline that grabs them by the neck and violently pushes them to the click button.
This particular discovery got me very excited and got me doing some quick calculations. It meant that if one article distributed to 20 high traffic article directories and also posted to a few of my blogs, could bring in $500 in product sales then 50 articles would bring in $25,000 and 500 articles would bring in $250,000.
The only problem was that with the service I was selling at the time -- writing online articles for clients -- I was limited in the number of articles that I could do. Still I explored the possibilities of raising the rates and targeting fewer clients at higher fees.
However, looking at one of my clients who sold golf-related products on the net, it was easy for them to earn $50,000 from just 50 entertaining and well-written articles. This was based on my own estimates (they have no clue that I have an idea).
When it comes to these sort of volumes in articles, your ability as a writer becomes irrelevant because there is no way you can write such high volumes of articles on your own, you will be forced to hire other writers to do them for you. More on how to that risk-free, later.
My tests showed that virtually every moneymaking venture online produced more revenue when more articles were churned out to promote it. Things got even more interesting when I decided to find more high traffic directories to post the articles in.
More Adsense Cash
I quickly discovered the secret behind those Adsense affiliates who own 50 blogs. The math is really very simple. The more pages with Adsense ads displayed there are, the more clicks you are bound to end up achieving on your sites and the more Adsense cash you will make.
More Articles Will Produce Much More Affiliate Revenue
The same principal worked with the affiliate programs that I was involved in. Although I must hasten to add here that it makes a big difference when you create your own affiliate blog or site to help you refer traffic to your official affiliate site. This works out a lot better than referring traffic directly to the official affiliate site.
It is from the affiliate site or blog that you create to refer traffic to your program that you will be able discover another critical issue, the one I list next.
Quantity and quality of content will decide how long they stay at your site
Assuming that the quality of content on your site is good, the quantity of articles usually impacts directly on how long the average visitor spends at your site. I am not sure why this is so. It could be the fact that if there is plenty to see, people will tend to want to visit a certain minimum number of pages to get a proper feel of what your site is all about.
Conclusion
What all this means is that every webmaster or blog owner who wants to use articles for their marketing will have to find a cheap source of good original articles. One strategy is to use the articles available at article directories. But to be more effective even as far as your SEO (Search Engine Optimization) is concerned, you will need to get original articles. So what you actually require is the cheapest reliable source of quality original content. You can always start with a few articles and then gradually finance an increasing number from the cash you earn as you go along.
Christopher Kyalo is a successful online entrepreneur who has used articles as his only marketing tool for many years. Visit his to discover the site where you can get the cheapest high quality original articles written for you at no risk (you choose to buy only after it has been written and you are satisfied). He can be reached at strongwallafrica at yahoo.com
Internet marketing strategy, why is there a need for this kind of stuff What can it offer a certain business related individual How can it affect an individuals business Can it increase your sale or decrease it
To begin with, an internet marketing strategy is an elaborate and systematic plan of action made by a businessman in order to gain success in terms of online business. It is also a hypothesis that proposes the direction a certain online company should go in order to fulfill its vision or goal and in order to maximize the possibility of the companys future success. One of the benefits of an effective internet marketing strategy is that it can improve even the employees performance and can establish good company environment in the future.
The development of an effective internet marketing strategy can be the key ingredient of you having an online success. For you to succeed, you must develop and implement a strategic plan that includes high quality products, and attractive website with high quality user interface and the likes and of course an effective marketing strategy. Each of these steps plays an important role in your overall strategy and must be developed to its fullest potential. If even one step fails, your chances of success will be minimal.
Your internet marketing strategy is the final process of your electronic business plan. Your plan must include both short-term and long-term strategies in order to succeed. A short term internet marketing strategy includes those that bring your company temporary boost in traffic. Although these techniques are very important to your over-all plan, they are only a temporary traffic source and must not be solely relied upon.
A short term internet marketing strategy usually includes purchasing advertising, search engines and bulletin boards. Meanwhile, a long term internet marketing strategy covers those that bring you a steady stream of targeted traffic over time. These strategies will continue to produce results even years down the road. A long term internet marketing strategy usually includes freebies, content and opt-in lists.
When you create and implement a balanced internet marketing strategy; considering that you are also using both short-term and long-term strategies, you will be able to drive a steady stream of targeted traffic to your website.
Of course, developing a high quality product must also be a part of your internet marketing strategy. The key to developing a high quality product is by making them unique. It should not be in competition with hundreds or thousands of other similar products. It is also important that you give your customer or clients exactly what they want, which is a product that can fulfill a desire or necessity and provide instant gratification. Developing a great product can increase your chance to have e-business success.
Another internet marketing strategy has something to do with your website. A website is a collection of web pages and other information which includes images, sound, video files, contents, links and more. It is a related collection of web files that includes an initial file called home page.
In order to have success your website must be made or designed in order to effectively sell your products. In order to sell your products, your website must have good designs. But among the most important internet marketing strategy is to include flowery words on your website. Your graphics and images will not usually increase your sales but the content or the words on your site will. You should explain your products thoroughly or specifically while trying to convince your potential client to buy it because they need it. You have to write in order to persuade a person to buy your product. You must make them see that your product is a suitable solution to their problem.
In order to persuade your readers or clients to buy your products, you must use powerful headlines that demands attention; you must intrigue them, catch their interests or create curiosity; you must also provide product details or service details; and of course a call for action.
Among the most effective internet marketing strategy is by advertising. Online advertising is an internet marketing strategy that is defined as a paid promotion of your goods, services, your company and your ideas. Most online marketers see online marketing as part of an overall promotional strategy.
George Wood is a successful businessman and webmaster of many sites includin http://www.howmakemoney.com and http://www.osbusiness.com
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