Lets talk a little more about using Text Links for better SEO placement becuase its a very relevant tool that you have at your disposal and something that you should consider exploring.
Working with text links to help with your SEO rankings is going to involve a good solid chunk of time. So, dont think that this is an easy solution because its not, but it is solid ... at least it is for now. Heres some search term improvement techniques for you to take into account:
1. Link Exchanges
Used to be everyone was exchanging links with anyone else who give them a link. Then Google danced and bamm ... doing that will get you lower placement. So, you have to be smart and ONLY exchange links with other domains that are relevant to your sites topics. Do that and you will see your domain move up the ranks.
2. Billboards
This is something kind of new and is working for now until Google bans the companies offering this service. Id say use it while it works my friend!
Sites using Billboards are noticing significant rank increases. One site recorded the following...
Over the last 3 months, we have added about 20 unique billboards ... We did about 2 per week, and every week we would see position moves of 1 - 2 positions. This is an extremely effective tool because it gives you relevant backlink content on different IPs. Take the time to write good article/news stories and plug your company or product. This technique will pay off. Dont believe me pick an obscure term without competition, and put up 2 - 5 billboards using the term as anchor text through-out your BBs and you will see position moves within 4 weeks.
The use of Billboards is currently a very good way to get your website relevant positioning in a shorter period of time and you can do so for reasonable fees. You only need to pay for Billboard space on anothers IP for 30 days, by then the search engine will have found you. Make sure the IP is spidered by all the major search engines regularly. After 30 days, you can remove your page and go on to the next IP. Keep doing this and you will build a repository of text rich backlinks to your own domain. Very yummy search engine food!
3. Text Link Advertising
Text link ads are very affordable for those not wanting to dedicate all the time it takes to getting relevant backlinks. Okay, heres what I think is the best strategy with regards to buying text links. Most likely that PR8 website isnt going to get you any higher placement than the PR4-PR6 will. Thats my opinion, others will disagree. My own testing is showing Google really doesnt pay much attention to their own PR system ... who knew!
So, buy links that are PR4-6 and dont pay over $25 for them ... unless of course they happen to be mine ... lol. Here again, Id recommend you use Linkworth and use their set of tools to determine the worth of any link you might be considering ... those tools will even help you with domains that arent in the Linkworth repository ... hint, hint!
These types of one-way links will really help your placement. If you can get one-way links from other sources for free, go for it and make sure they have better PR than you do!
4. Content Development
Well now heres a novel idea, the more content you ad to your website, then better your rankings will be ... and go one step further, you must do so on a consistant basis ... like every two weeks ad a new page.
Ad pages with 250-500 words of relevant content and relevant links.
And, this is really important ... make sure all your webpages have different content by at least 40%. Google is so smart it actually knows if youve got the same page up on the domain ... and it knows if youve got the same domain mirrored on other domains. You have to do the work!
5. Menu Structure
Make sure the search engines can easily spider every page on your website. I prefer to hard code all my links ... including the domain name info. Taking short-cuts only hurts you.
Make sure you use keywords in your menu links and make sure the search engines can easily follow your links from the top level to the second their third levels.
6. Website SEO
Use the H1, H2 tages and relevant keywords through out the site. Keep keyword density around 2-5% ... going over will cause you to drop in the ranks. I speak from experience on that one.
7. Schedule Regular Updates
Like I said, you must consistently add new content to your website to keep the search engines well feed and happy. You must get down and dirty and do this part, if you dont ... those purchased links arent going to help you get all the way there.
8. Hurry Up and Wait
It takes time to make all these things happen and with each step you have to sit back and see what result it had, if good then you step again. Its like a chess game ... really think about your next move and you can get to the top.
And while youre waiting, put up a page that offers your viewers text links and graphical links back to your website ... create a link to us page. Its free! And, if your website is interesting, youd be surprised how many people will link to you as a result.
About the Author: Bobbie Grennier is an SEO copywriter and SEO web site writer at . She publishes several blogs, but youre most likely to be interested in her Webmaster Blog at webmaster.typepad.com. Visit her web sites or for more SEO information or FREE reprint articles.
While the basics of Search Engine Optimization or SEO are pretty much textbook, it isnt the textbooks that youre competing with, its the competition ... who within the most competative markets make it almost impossible to get to that search engine position of being number one. Discovering the Truth about Search Engine Optimization will require an analysis of every factor of optimization.
Professional SEO
Profession Search Engine Optimization (SEO) is more than simply understanding the goal of a website. The real SEO Professional, or real Search Engine Optimizer, will do extensive query-based keyword research because they know professional optimization needs a strong keyword foundation.
SEO professionals ask the all important question ... Who is the target audience or the target market ... and then, they work to create a website that brings their content to that audience through the search engines.
Search Engine Optimization (SEO) involves:
-Optimizing every pages page titles, meta tags, attributes, anchor text and more.
- Theming of the primary domain, sub-domains and supporting web properties (such as blogs, forums and companion websites).
- Content is king ... and paramount to good optimization.
- Search engine friendly GUI navigation (internal linking strategy). - A must have inbound link building strategy (external links coming in).
The professional SEO (search engine optimization) knows that if you want to be found in the top of the search results for a competitive keyword term, you have to cover all your search engine optimization basics and more. That means both, exceptional website on-page and external off-page SEO, as well as a fully comprehensive link strategy.
Professional SEO Company
Any Professional SEO worth hiring understands that effective SEO (search engine optimization) constant continuing education because the search engine algorithms and the rules search engines use to position a web page within the search engine results page (serp) are always changing. The search engine most challenging to the SEO professional is Google. Heres Googles tips on things to look for in an SEO company:
- Be wary of SEO firms that send you email out of the blue.
- No one can guarantee a #1 ranking on Google.
- Be careful if a company is secretive or wont clearly explain what they intend to do. - You should never have to link to an SEO.
- Some SEOs may try to sell you the ability to type keywords directly into the browser address bar.
- Choose wisely.
- Be sure to understand where the money goes.
- Talk to many SEOs, and ask other SEOs if they would recommend the firm youre considering.
- Make sure youre protected legally.
- Professional SEO Strategy and Conversion
The truly Professional SEO and Search Engine Optimization Company understands that there are other considerations to be kept in mind.
For example, a website must not only be optimized for search engine spider algorithms, but it also has to remain optimized for the visitor as well. Ranking number one in all the major search engines is what gets the visitors to your website, but then the website must convert those visitors into actual sales.
Professional SEO is like Royalty
If content is king, then website design is queen. The combination of the two, if done correctly, will produce results for both your search engine rankings and your revenue. While keyword location, weight (absolute and relative), density, proximity, frequency, keyword targeting ... is a important part of the puzzle, how the code for the website is created and the linking strategies are equally considered royalty in the world of the professional optimizer. The knowledge of how best to accomplish that is always changing and thats why a real SEO professional who is on top of the trends, can be worth gold to the success of your business.
About the Author: Bobbie Grennier is an SEO copywriter and SEO web site writer at . She publishes several blogs, but youre most likely to be interested in her Webmaster Blog at webmaster.typepad.com. Visit her web sites or for more SEO information or FREE reprint articles.